Heather Lauer is a public affairs professional and digital strategist with 20+ years experience in grassroots campaign management, communications strategy, digital advocacy, stakeholder relations, and brand and reputation management. She serves as a Public Affairs Director at AT&T in Washington, D.C. where she manages campaign activities for local, state, and federal public policy initiatives.
Heather is the founder and CEO of Villageous LLC, a public affairs and digital communications agency. In her role as digital strategist for the Pickens Plan, she oversaw activation of 3 million supporters for an effort that has been widely recognized for its impact on the national conversation about energy policy. Other Villageous clients have included prominent public policy campaigns, non-profit organizations, and high-profile individuals.
Previously, Heather was a Partner at DCI Group LLC, a global issues management firm based in Washington, D.C. During her 12 years with DCI, Heather managed domestic and international advocacy campaigns for trade associations and Fortune 500 companies.
Heather has worked on political campaigns at the national and state levels, directing the Whip Operation at the 2004 Republican National Convention, overseeing voter contact programs for New York Governor George Pataki’s successful re-election campaign in 2002, and working on Bob Dole’s 1996 presidential campaign.
In her free time, Heather is a published author, community activist, and explorer. She is the author of “Bacon: A Love Story” (William Morrow/HarperCollins, May 2009), which was inspired by her blog, BaconUnwrapped.com. Heather has served as a volunteer and board member for non-profit organizations including Community Food Connections (Phoenix, AZ), Cascade Lake 4-H Camp (Donnelly, ID), and Idaho Freedom Foundation (Boise, ID). She has traveled to all 7 continents, 50 states, and 38 countries. Heather is a graduate of the McDonough School of Business at Georgetown University. She currently resides in Arlington, Virginia.
Follow Heather on Twitter: @HeatherLauer